White Zinfandel - light-bodied, delicious, fruity - perfect for summer gatherings. It is produced from the Zinfandel grape. The white juice is left in contact with the red skin of the grape for a short period of time, giving it a "blush" color.
This blush wine was introduced in California in the early 1970s. It became the most popular varietal table wine during the 1980s. Consumers liked that it was sweeter than most wines (and it was a pretty color). Many people were introduced to the wine category through White Zinfandel.
White Zinfandel is an easy drinking wine that is sweet, soft, and low in alcohol, making it a popular choice with those who would not otherwise drink wine. It occupies a similar market position to that of rosé in Europe. The sugar content can make White Zinfandel taste almost like a fruit punch, although some examples have crisp acids and are balanced in their own way. White Zinfandel is typically manufactured for immediate consumption rather than for aging.
Enjoy a simple summer meal with friends and White Zinfandel!
